Trimester - I |
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General Management (3 Months in Ranchi) - |
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Business Communication and Communication Skills (incl. marketing communication) |
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Economic and Business Environment |
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Business Stats and Maths |
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Financial Planning & Management |
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Principles & Practices of Management |
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Sales Management 1(Selling Skills) |
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IT & MIS |
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Trimester - II |
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General Management + Functional (4 Months in Bangalore or Other Metros) - |
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Overview of Quality Management(TQM/Six Sigma) |
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Organizational Behaviour (incl. CSR & Business ethics) |
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SDM Management |
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Consumer Behaviour |
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Trimester - III |
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General Management + Functional (4 Months in Bangalore or Other Metros) - |
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Market research |
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Corporate Laws(Sales & Goods act + law of Contracts) |
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Product and Brand Management |
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Sales Management 2(Specifics on Services/rural/International marketing) |
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